Huper Brand x MADE Hoops:

Hoop Is Fundamental

Role: Strategy, Creative Direction

Challenge 01

Create a 5-piece collection that delivers on 3 key points:

  • Brings an aesthetic that is familiar but different from what the brand is typically associated with

  • Delivers a compelling message that is relevant and consistent with the brand

  • Resonates with the brand’s target audience

Challenge 02

  • Create a social media campaign that drives traffic to web store and boosts engagement

  • Take a minute to write an introduction that is short, sweet, and to the point.

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  • Take a minute to write an introduction that is short, sweet, and to the point.

    Sign up

  • Take a minute to write an introduction that is short, sweet, and to the point.

    Sign up

  • Take a minute to write an introduction that is short, sweet, and to the point.

    Sign up